Email marketing is still one of the most powerful technologies available to businesses of all types and sizes. Why? It's an inexpensive, effective, fast, measureable and easy way to promote your business.
With the Connex e-mail marketing program, your e-mail campaigns look professional and attractive, which encourages recipients to pause before hitting the delete button and take a closer look at what you have to offer. We start from scratch, creating a unique design for your e-mails that suits your specific needs and image. You can use this stationary for any of your campaigns, including newsletters, promotions, event announcements and much more. This technology also allows customers to pre-program the send dates of its e-mails so consumers come to expect them at regular intervals, and you can move on to your next task without having to remember to send it out.
Beyond appearance, Connex comes replete with valuable features. The ability for recipients to share your e-blasts and newsletters on social networking sites lets consumers continue to spread your message and reach many more potential customers. Keep your message traveling via Facebook, Twitter and LinkedIn just by including a Social Sharing Options button in your e-mail that users can click on to send to their friends and networks. From your end, you’ll be able to see which recipients distributed your e-mail and which social networks sent the most visitors to the campaign. Our tracking features allow you to view the effectiveness of each aspect of your project – how many e-mails you sent, how many were opened, what specific links were clicked on how many times, who shared it where and when, and much more. Our graphing feature shows these trends over an extended period of time so you can judge your progress and adjust your next campaign accordingly, as well as manage the effectiveness of your contact list.
Connex provides a much more interactive, subtle and traceable way of engaging consumers than direct mail campaigns. It utilizes today’s ubiquitous technologies to reach the largest audience. Because it’s all done online, and you have complete control of the process, you can update your message at any time and send it out en masse to the consumers you already know are reading your e-mails.