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Mobile Site Versus Responsive Site

Posted by Tara Weber on September 12, 2013

Knowing the difference between a mobile site and a responsive site is crucial when deciding which platform is best for your business.  To ensure success, focus on your audience's needs first, the other factors will simply help you determine how to modify the solution to suit their needs.

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Omnichannel Soon to be the Only Channel?

Posted by Tara Weber on August 28, 2013

Mobile platforms are changing the way we look at the in-store experience. 
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Does Mobile Shopping Move People Out of the House and Into the Mall?

Posted by Tara Weber on August 12, 2013

Many household-name retail giants have begun dragging consumers away from their screens and back into the malls, all via mobile applications.
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Give Mobile App Users What They Want

Posted by Tara Weber on August 01, 2013

Computer users accessing the Internet want information at their fingertips, fast. Mobile app users want that, too, plus an emotional and tactile experience. Everyone is not glued to their iPhones and Androids solely for business purposes — the real reason is because the huge variety of mobile apps is its own world of interactive, rewarding fun.  

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Parallax Moves Visitors, Not Product

Posted by Tara Weber on July 15, 2013

Businesses can establish an online presence in myriad forms, and using multiple technologies. From the strictly utilitarian to the intricate, websites should incorporate tools that inspire visitors to take action. When those tools are visual, things get exciting.

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