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4th Dimension of Competition

Economists have argued for centuries about the nature of competition. In the 18th century, economist Adam Smith wrote that every individual, led by an invisible hand, “intends only his own gain.” he exchanges what he produces with others who sufficiently value what he has to offer. The one topic that most economists agree on is that individual utility is elusive. What one man values, others often ignore. This simple fact is what drives human innovation and ingenuity and the power of choice is the heartbeat of capitalism.

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